Calkins Digital

Calkins Digital Introduces New Linear Product

Calkins Blue provides a quick solution for managing linear streams across digital platforms

LEVITTOWN, PA (PRWEB) FEBRUARY 23, 2017

Calkins Blue
Calkins Digital today announced the availability of its newest product, Calkins Blue, a linear playout system that provides media organizations and brands a faster and easier solution to launching TV-like linear streams for OTT and digital distribution.
Calkins Digital teamed up with Blue Channel Digital, based outside of Washington D.C., to combine its technology with custom elements and design features to create a new out-of-the-box linear solution for hyperlocal or niche channels.

“We are excited to be able to offer the management of linear TV in this format,” said Susan Bell, Digital Broadcast Director at Calkins Digital. “The revenue opportunities for local media and community interest groups are a real win.”
Calkins Blue provides a simple way to manage a linear TV experience on OTT devices, connected TV platforms, mobile apps, and websites. The Calkins Blue technology is a fully automated solution, making it easy for anyone to run a 24-hour linear stream with very little manual work.
With Calkins Blue, the options are limitless. Alongside streaming pre-produced video content, offerings include commercial insertion, banner ad placement, local facts, trivia, news headlines, and more. The system is flexible, which allows customized configurations and layouts.
“For more than a year we’ve been evangelizing the benefits of linear video for adoption, engagement and monetization of digital video,” said Guy Tasaka, Chief Digital Officer at Calkins Digital. “We’ve spoken to a number of broadcasters and newspaper publishers who understand the value but find the technology and resource hurdle is too high.
“With Calkins Blue, a turnkey 24/7 linear television system, any publisher, broadcaster or subject matter expert can launch a linear OTT channel, with automated monetization and channel management. Scale is not an issue. No matter how large or small your target market is the cost and revenue model will work you. Linear math works to generate meaningful revenue no matter the size of your market.”

To arrange a demo of the Calkins Blue technology, or for more information on Calkins Digital’s full suite of OTT and digital video solutions, contact Blake Pollard, Head of Business Development.

[PRWeb]

NAB 2016: Calkins Media Wins With OTT

106721-slide1-jpg-orgAt an NAB session Sunday April 17th, Calkins Media shared how it has monetized live linear OTT with relatively small viewer numbers.

Calkins began experimenting in 2013 with OTT, and so far the effort has paid off. Calkins’ OTT channel grew to become the company’s third-largest media property within 6 months, seeing 130,000 digital downloads and about 30,000 active users per month in its largest market. Read More

Calkins Digital Case Study: From Broadcast to OTT

WWwwsb-case-study-promo-imageSB ABC-7, an ABC affiliate station in Sarasota owned and operated by Calkins Media, worked with Calkins Digital to take its content from broadcast to OTT.

Calkins Digital designed and launched apps for streaming media devices including Amazon’s Fire TV, Roku and Apple TV. The apps offer both on demand video and a 24/7 live stream of WWSB’s exclusive news, weather and lifestyle content. Read More

Calkins Digital Tapped to Launch OTT Channels for WRAL, Schurz

screen3-copy-2Calkins Digital, the award-winning OTT technology and innovation venture of Calkins Media, today announced partnerships with WRAL and Schurz Communications to develop and introduce new branded news and information apps on Roku, Amazon Fire TV and Apple TV devices. WRAL’s new Amazon Fire TV app powered by Calkins Digital launched in April. Read More

Hitting the Big NAB Show

The Calkins Digital team is preparing to hit the big show – the National Association of Broadcasters – in Las Vegas from April 17-21. Visit with our staff to hear more on how the Calkins Media broadcast group is creating new business with OTT distribution and how the Calkins Digital team can provide your station with the right OTT solution. Read More

Join Calkins Digital at this year’s NAB and NAA

Staff from Calkins Digital will be on hand at the National Association of Broadcasters Show April 18-21 at the Las Vegas Convention Center to discuss OTT solutions for broadcasters. Calkins Digital has developed a full suite of OTT applications for the Calkins Media broadcast group including WWSB ABC 7 in Sarasota, Fla. and WAAY ABC 31 in Huntsville, Ala. Calkins Digital will join video platform partner, Field59, which will exhibit in the Start-up Loft. Calkins Digital staff will also attend Newspaper Association of America’s 2016 mediaXchange to discuss streaming video via OTT on the panel “Driving revenue beyond advertising.” NAA mediaXchange 2016 runs from April 18-20 in Washington D.C.

For more information about the events, visit www.nabshow.com or www.NAA.org.

Field59 and Calkins Digital Team Up to Provide OTT Solutions

Calkins Digital and Field59, a video platform solution, have partnered to make publishing video content Over-The-Top a simple, streamlined process. Calkins Digital has created a turn-key solution to launch and maintain multiple OTT channels that pair perfectly with the state-of-the-art video platform from Field59.

Reach out today for more information about Field59 powered Calkins Digital apps. Visit www.field59.com or contact digital@calkins.com.

Calkins Digital Named Finalist for Inaugural Mega-Innovation Award

innovateIn February, Calkins Digital was selected as a finalist for the inaugural Mega-Innovation Award for work in providing OTT solutions for local media organizations. Other finalists included: Forsyth County News, Oklahoma Media Company and Proven Performance Media LLC.

This award is intended to identify and reward companies that are looking to the future and are “taking advantage of the emerging trends in media and marketing.” Forsyth County News was announced as the winner in Austin, Texas on Feb. 24, the last day of the 2016 Mega-Conference.

Read More at www.Mega-Conference.com.